Time Is Running Out
Enter by Saturday, July 27, to win a Vespa Primavera or one of 12,000 other prizes in our “55 Days of Pizza Love” sweepstakes, part of our 5…
Trade News
Innovation
Always on the drive for innovative ways to share our passion for Pizza, our dedicated R&D team came up with Screamin’ Sicilian Loaded Pa…
Consumer Driven
In response to consumer appetites for lighter, flavor-forward foods, we’ve expanded our popular line of Palermo’s Primo Thin Pizza. We’ve al…
Urban Pie Veggie Crusts Now Available Nationally
Urban Pie Pizza Co.’s new vegetable crust Pizzas are being rolled out nationally this month. Our Broccoli Cheddar Crust Bianco, Sweet Potato…
The Primo Thin Story
It takes generations of practice to make a Pizza that is worthy of the name Primo (the Italian word for ‘first’). With an ultra-thin, crispy…
The Screamin’ Sicilian Story
Our founder, Gaspare “Papa Palermo” Fallucca, was a passionate guy who gave a darn about quality. A Sicilian immigrant who came to the Ameri…
The Urban Pie Story
Palermo’s founder, Gaspare Fallucca, and his wife, Zina, started their business adventure in 1964 when they opened a small Italian bakery in…
Palermo’s 55th Anniversary: On a Mission to Unite & Serve
We’re celebrating Palermo’s 55th anniversary with a year-long focus on our Mission to Unite & Serve. Throughout this year, we’ll be supp…
The Next Big Thing in Veggie Crust Pizza Has Arrived
If you thought Pizza with a cauliflower crust was great, wait until you try Urban Pie Pizza Co.’s new vegetable crust Pizzas. The new line s…
And the Tour Begins…
Palermo’s Easter Baskets for the Hungry 2019 kicks off today at the Food Pantry Serving Waukesha County – the first of five stops on our tou…
